Women’s Representation in Media

Travelling around any city in the world, one would always be exposed to a vast number of billboards, posters or flyers either advertising a product, promoting a film or expediting the sales of a magazine. But, what do we observe in all these pictures? Have you ever noticed the common thread among all these advertisings? This article aims to highlight the criteria for beauty in the media industry, its impact on men, women and adolescents, and the abuse of women in the media industry. Criterion for Beauty After observing a number of advertisements on the billboards around and the ones printed on the newspapers, I noticed one peculiar thing. Most of the models in the advertisements and film actresses, especially in India, are fair-skinned and possess a specific body-type. This observation of mine received further validation through an article I had read about the song All About the Bass by US singer Meghan Trainor. As the song progresses, one would observe that the lyrics of the...